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AI, SaaS & Product Design Case Studies

A closer look at how I design AI-assisted products, SaaS workflows, mobile apps and interface systems, with ecommerce and CRO as additional product experience.

PerfectMockup AI product image generation interface.
01AI Product Design

PerfectMockup

An AI-assisted product image workflow designed to make generation, editing and ecommerce output easier to understand and control.

AI product · UX/UI · Workflow design

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OntarioLandlord SaaS dashboard and property management interface.
02SaaS Product Design

OntarioLandlord

A complex property-management workflow organized around clearer tasks, evidence, records and responsive product interactions.

SaaS · Product UX · Design system

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MiamiGo mobile offer discovery and redemption experience.
03Mobile Product & Marketplace

MiamiGo

A mobile discovery experience connecting local offers, venues and redemption flows across customer and operational journeys.

Mobile product · Marketplace · UX/UI

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GoPool ecommerce product listing and purchase experience.
04Ecommerce UX & CRO

GoPool

A high-consideration ecommerce experience focused on education, product discovery, trust and a clearer path to purchase.

Ecommerce · CRO · Design systems

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Mullein Shopify product detail and purchase interface.
05Shopify Ecommerce & CRO

Mullein

Product education, storytelling and purchase clarity brought together in a conversion-focused Shopify experience.

Shopify · Ecommerce UX · CRO

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Calabria Market mobile commerce product screens.
06Mobile Commerce UX/UI

Calabria Market

A mobile commerce system for food, wine, catering and loyalty, structured around browsing, product detail and repeat purchase.

Mobile commerce · UX/UI · Ecommerce

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Conversion systems

Selected funnel work showing how acquisition, education, product choice and post-purchase decisions stay connected across longer journeys.

Menorescue funnel offer experience.

Funnel System

Menorescue

A connected supplement funnel spanning long-form persuasion, ecommerce, checkout, backend offers and acquisition support.

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How I work

Understand the product first. Then make the decision model, interface and system easier to use and easier to build.

  1. 01Understand the system

    Clarify the product, users, business goal and constraints before choosing a design direction.

  2. 02Map the friction

    Find the decisions, states and moments where complexity is slowing the experience down.

  3. 03Design the flow

    Structure hierarchy, interaction and responsive behavior around those decisions.

  4. 04Build the system

    Turn the solution into reusable patterns and developer-ready design rather than isolated screens.

Need the deeper version?

Each case study goes beyond final screens to show the product problem, structure, interface decisions and the system behind the work.

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